Services
We turn commercial questions into models and decision systems that run in production. Anneal is led by Doryan Gowty, who spent 20 years doing this work at the ABS, NAB and FICO, mostly in regulated or fast-moving markets where a decision has to be explained as well as optimised. We can set the strategy, do the build, or both.
What we do
Data
Models and agents are only as reliable as the data under them. We design warehouses and pipelines, engineer features, and bring unstructured sources into a shape models can use, either as advice on the design or hands-on as the engineers.
- Warehouse Design
- Data Lakes & Pipelines
- Feature Engineering
- ETL / ELT
- Unstructured Data
- AI Data Foundations
Modelling & analytics
Our modelling background covers credit risk, pricing, operational logistics, marketing and retail. The method follows the decision: a marketing-mix model for spend allocation, price-response models for rate-setting, unsupervised learning where the segments aren't known yet.
- Decision Modelling
- Machine Learning
- Marketing-Mix Modelling (MMM)
- Unsupervised Learning
- Scenario Optimisation
- Predictive Analytics
Strategy design
A model score still has to become a decision. We specialise in turning complex mathematical outputs into clear, executable strategies that account for your commercial, operational, and regulatory constraints.
Instead of leaving teams with abstract scores or unaligned data, we design the business logic and guardrails that allow your organisation, and your autonomous agents, to make high-stakes decisions with complete confidence.
- Decision Design
- Constraint Optimisation
- Regulatory Guardrails
- Risk Mitigation
- Commercial Strategy
- Business Logic Engineering
Productionisation
We deploy models and agents into live environments and keep them correct over time, with evaluation suites, automated tests in CI and monitoring after launch. The case study's under-the-hood page shows what that looks like in practice, including what went wrong.
Using a set of evaluation frameworks, we ensure your autonomous workflows remain reliable, predictable, and aligned with your business guardrails long after launch.
- Strategy Monitoring
- LLMOps & MLOps
- CI/CD Pipelines
- Automated Testing
- Evaluation Frameworks
- Model Monitoring
Strategic advisory & fractional leadership
Beyond individual platforms, we help organisations design the high-performing teams, modern tech stacks, and structural capabilities required to scale. As a fractional analytics leader, Doryan partners with senior executives to translate corporate goals into technical roadmaps, shape internal data functions, and select the exact tooling that fits your business stage.
Whether you need a temporary leader to establish an engineering discipline from scratch or an objective advisor to audit your data maturity, we provide the senior direction needed to build a sustainable, independent data culture.
- Fractional Analytics Leadership
- Capability Design
- Team Structuring & Hiring
- Tooling Selection & Audits
- Data Strategy & Governance
- Technical Leadership
Engagements
Three ways to work together:
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Fixed-scope project
A defined problem, a specific deliverable, a fixed price.
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Day rate or retainer
Embedded delivery or ongoing support, for a set number of days a week.
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Fractional leadership and advisory
Capability design, team structure, tooling selection or part-time data leadership.
Every engagement is led by Doryan Gowty. Rates on application.